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The importance of quality content for a new website

The importance of quality content for a new website

Many inexperienced developers believe that the beautiful appearance of the site is 90% of the work and guarantees success. In fact, it is not true. Even big portals are worthless without quality and intelligently written content. Without content your website looks like a beautiful but empty box. Filling the website with quality content has several […]

The impact of social networks on website promotion

The impact of social networks on website promotion

Website promotion and social factors are related directly. The more activity on social pages, the better for the site. All these parameters are taken into account when ranking site pages in search results. Which social-chips are better, how to work on them and why it is important to be relevant and regularly updated “informant”? 1. […]

PPC or SEO – what to choose?

PPC or SEO – what to choose?

Most of the people whose work is somehow related to advertising on the Internet, have to make a choice of what to do: SEO or paid advertising. First of all, of course, the choice depends on the campaign budget. Below I will present a list of promotion methods, their advantages and features to help you […]

Website optimization for search engines

Website optimization for search engines

To promote your website, you should optimize it first of all making it attractive to search engines and users. If you follow some rules of optimizing a website, it will help your project become popular and visited. Defining site theme It is important to understand why you need a website. Select the field you are […]

Features of Media Advertising on the Internet

Features of Media Advertising on the Internet

Media advertising on the Internet implies a variety of banners (static and animated), text links, and link units. By appearance media advertising resembles advertising in the print media. Media (links and banners) are placed on websites that are considered to be advertising platforms. Advertising comes with a number of solutions to issues, such as: Raising […]

Seven steps to creating an effective landing page (part 1)

Seven steps to creating an effective landing page (part 1)

Creating excellent landing page is a critical step for website conversion. Users tend to quickly look through a web page and move on. Thus, one of the problems, I suppose, is to create a page that corresponds to the expectations of the visitor and interests them to the point of conversion. Create a clear and […]

Potential Problems Associated with Guest Blogging and Content Distribution

Potential Problems Associated with Guest Blogging and Content Distribution

After the last updates of the Google algorithm SEO-specialists had to give up many of the traditional methods of off-site optimization to avoid possible penalties. And although some still use these methods, you cannot guarantee this won’t negatively effects the site. As a result of these changes other SEO strategies were developed to help the […]

Tips for optimizing landing pages

Tips for optimizing landing pages

Landing page is a page of the website that users see when they follow the link from the contextual advertising, search engine results, banner advertising, etc. And landing pages should be designed in a way that should by all means push the user who came to the page to buy the products and services offered […]

SEO: What Basics You Need to Know

SEO stands for “search engine optimization” which comprises all our actions over the content of a website to improve its ranking in search results according to specific queries (keywords or combinations of words that are set for each site). What is a query? It is a word or expression referring to the theme of your […]

Top 4 methods of website promotion

Top 4 methods of website promotion

With everyday increasing competition it becomes more difficult to promote a new website. So what methods are actually working the best for web promotion? We will try to answer this difficult question by presenting to your attention the list of top 4 best promotion methods. Content. Only high-quality content reasonably optimized for search engines. Valuable […]