Top-notch Web Design

See Our Most Recent Web Design Work

Lease A Website

Save With Innovative Website Lease Deals!

Contact Us

581 Boylston St. Suite 604
Boston, MA 02116
Tel: (617) 535-7653

Link diversity is vital to gaining trust and authority from search engines

Almost every site owner knows that link building is an effective means of getting websites noticed by search engines. That said, technically you’re not supposed to get links to your website by yourself: some other content authors who like your content will naturally “recommend” it to their readers. But you can wait for ages without anyone willingly linking to your site, right? So, it boils down to getting those backlinks yourself. The way you go about it would either raise suspicion or look natural to search engines.

The best way to build links “naturally” is to diversify the sources. It’s a dumb SEO approach to acquire inbound links from a single source like directory submissions or article marketing. The following are some of the diverse link building strategies you can use to gain authority and trust from search engines.

Link Diversity

  • Article submissions.
  • Blog posting.
  • Web directory submissions.
  • Social bookmarking.
  • Press releases.
  • Link wheel.
  • Profile page creation on Web 2.0 websites.
  • Video submissions.
  • Blog commenting.
  • Forum posting.

When you use a variety of ways to build links, search engines think you’re not the person doing the whole thing – that other content authors are genuinely giving their votes of approval for your content. It’s important to get both DoFollow and NoFollow backlinks, since it’s most unlikely that 100% of site owners who link to you would make the links DoFollow. To this regard, we recommend getting at least 85% DoFollow and 15% NoFollow. Also, use multiple keywords as anchor texts, since using only one or two keywords looks suspicious.

Comments



No comments yet.



Add a comment


* mandatory fields