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581 Boylston St. Suite 604
Boston, MA 02116
Tel: (617) 535-7653 features a clean design that makes its products the main focus

UK.Moo is a printing/e-commerce website that clearly presents its products on every page. The way the site is designed, visitors don’t have to look long to see the benefits of using their services – they hit you on the face! Their printed materials look exceptionally appealing in a way that entices visitors to order their own prints.

The web design is clean and allows users to clearly concentrate on the content. Coming to the photographs of their products, they’re rich and colorful, and blend with a cross-fading to display the range of what they offer to consumers. When you visit the site, you’ll be compelled to appreciate the way the images are zoomed in, with valuable content filling in the space. All these combine with a consistent angle to lend enormous interest and dynamism to the mix.

The only aspect of the UK.Moo website that needs to be changed is that green text link color. It lacks contrast and is not easily readable, though it matches with the brand color. A different color scheme would have made much difference.

So, when you want to create a business website, it’s important to design it in a way that your products instantly draw in visitors, engage them and subsequently entice them to buy from you. The catch is to engage users and make them do what you want them to do!


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